Friday night lights shine brightest when national TV cameras are rolling. The ESPN High School Showcase has been a tradition since 2002 when LeBron James made his debut on ESPN2. Now every year these events spotlight the very best high school programs, rivalries and recruits in the nation.
Paragon works with ESPN programming to select the top regular season football and basketball games in the country, typically airing around 25 games annually. We coordinate the schedules, sell/integrate sponsorships and manage event logistics on-site. The result is a first look at future stars like Julio Jones, DeShaun Watson, Anthony Davis and Zion Williamson. Tune in on an upcoming Friday night to see who’s next.
Partnership Marketing
Identify, negotiate, and activate strategic sponsorships
Experiential Marketing
Conceive and deliver unique, cutting edge brand experiences
TALENT IDENTIFICATION & PROCUREMENT
Research and secure talent for brand and product endorsement
Youth Marketing
Successfully engage athletes, parents, trainers, coaches, and administrators
Content Creation, Production & Distribution
Develop and distribute original content