Tasked with reaching teen girls, Paragon took the Clean & Clear brand on an experiential journey into girls volleyball and cheerleading. Through partnerships with Varsity Cheer and Synergies21 Volleyball, two of the largest female sports properties, Paragon executed an activation platform including product sampling, on-site trial, and real-time, user generated, social media content.
Successfully engage athletes, parents, trainers, coaches, and administrators
Research & Insights
Leverage proprietary analytics and measurement tools
Digital, Social & Mobile Marketing
Amplify engagement through emerging mediums
Identify, negotiate, and activate strategic sponsorships
Conceive and deliver unique, cutting edge brand experiences